Harry Styles Is Now Selling Sex Toys And He Wants You to “Pleasing Yourself”

Harry Styles has just dropped his most intimate launch yet and no, it’s not another Gucci campaign. The global heartthrob and style icon is entering the sexual wellness space with “Pleasing Yourself,” an ultra-sleek line of products under his lifestyle brand, Pleasing.

Set to release July 25, the debut includes a double-sided vibrator and silicone-based lube, all wrapped in the brand’s signature sensual packaging. Co designed with sex educator and author Zoë Ligon, the products aim to “delight a kaleidoscope of bodies, desires, and curiosities.” And yes, the $68 vibrator is already making waves online before it even hits the shelves.

This move isn’t totally out of character. Styles has long championed pleasure and openness he even confirmed back in 2021 that Watermelon Sugar was about the female orgasm. Now, he’s taking that same energy and bottling it into a beautifully designed toy you might not want to hide in your nightstand.

In true Harry fashion, Pleasing Yourself is more than a provocative headline. The brand will also collaborate with Planned Parenthood Federation of America to promote sexual health awareness and launch condoms in a follow-up drop. The message? Pleasure without shame. Wellness with purpose.

As fans flood social media with reactions (“My bed sheets are ablaze,” wrote one), the buzz makes one thing clear, Harry Styles isn’t just redefining pop music and fashion he’s reimagining modern intimacy too.

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